November 6, 2018Design
Are You Sesquipedalian? (Are long words failing you?)
Sesquipedalian Adjective Tending to use very long words (Of words or expressions)......
Blog
November 6, 2018Design
Emotion in B2B Decision Making, Really?
I saw an interesting segment on the PBS series “The Brain” hosted......
November 6, 2018Design
Image Use Advice for B2B Marketers: Don’t Smile Just Yet
If you were walking down the street and saw an unlocked vehicle......
November 6, 2018Design
Struggling With an Idea? Take a Break
Have you ever noticed that a breakthrough idea often comes to you......
November 1, 2018Design
What an engineer taught me, a designer, about color
We are currently working on a redesign of a new client’s logo......
October 5, 2011Design
When Logos Go Viral: Then & Now
A few weeks ago I watched a favorite show of mine, “Sunday......
October 5, 2011Design, Article, New Look
Truth in Advertising in the Post-Truth Era
I recently read an article about the health effects of too much......
October 5, 2011Design, Article, New Look
The Three Y’s of Branding
Even in the midst of all the revolutionary sociological changes and technological......
October 5, 2011Design
The Hard Work of Keeping It Simple
Isn’t it a joy to encounter a useful device that is ingeniously......